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Lead Nurturing through Optimized Content Marketing

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TRACK BEYOND VANITY METRICS

Revel in lead nurturing + conversion growth

TRACK PROSPECTS

Deep analytics are gathered without using tracking cookies enabling marketers to map the entire journey – from before they convert to after

NURTURE LEADS

Measure the impact of each piece of content on every social platform and evaluate how it influences the buyer’s journey

OPTIMIZE CONTENT

Produce valuable content aligned with the specific needs for both prospects and leads

“We push content onto our channels hoping that it sticks”

– Marketers 

About metricsflow

Marketers generate reach, views, and clicks to increase conversions and sales by tracking and nurturing leads toward a purchase. Metricsflow tracks metrics that go beyond vanity metrics such as views and clicks. We allow you to see a new lead’s unique historical buyer’s journey prior to converting, enabling you to optimize the buyer’s journey.

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“ metricsflow helps us get actionable insights to our content marketing campaigns. We are able to profile our leads and manage marketing budget effectively 

Get Deep Insights to Your Content Marketing Process

Track and optimize performance of every piece of content across channels

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Organizations we work with